Vertical SMB Software + AI: Ship the Workflow, Not the Demo
What changes when AI is added to a small vertical product for a real business: messy inventory, human confirmation, and a workflow that has to survive Tuesday.
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Shipping
4 notes tagged with this topic.
Buenos Bakery, by hand
The first thing we ever built was a website for a bakery. It worked. Then we tried to do it again - and the wall was us.
Read note →A website is not enough: build a customer channel, not a single asset
Instagram alone is not a growth channel. Why local businesses need a site, Google Business reviews, and a clear path to contact — especially when budgets tighten.
Read note →Shipping products with an AI-native studio
What it actually means to run a product studio on an agent fleet, and why the hard part is not more AI, it is judgment, taste, and a pipeline that refuses to ship garbage.
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